Being a very small business I have to try to figure out ways of getting potential customers to choose me over the big box stores. What I am trying to do is make it a harder choice for them to purchase elsewhere without atleast giving me a shot.

So these are what I've been doing

I carry just about every line that the big guys carry, but I also try not to carry lines or brands that I have tested and feel they are not worth it, and I try to pass that info off to my customers

I will and have beat everybodies price, consistently

and now I have added payment plans through

PayPal
Wells Fargo
Affirm

Can you guys give me some input on what you think I need to add or change to try to obtain more sales? Or what is it that I don't do that would help me if I did?