Hi Diki.
Everyone ignored my comments about marketing the thing
Not true, I replied to you directly and others took part in the conversation.
funny how everyone likes to take bits and pieces of what I write and ignore the more inconvenient parts!
No, my reply was just straight to the point.
Let's face it, Neko and Lionstracs are tiny niche products in a MUCH larger market. But that much larger market is still a TINY industry. To be successful, to grow and compete, to assure your customers that you'll be around for years, making improvements to existing models, coming out with new groundbreaking stuff, first you have to SUCCEED. Or you end up like Wersi, who have been in and out of bankruptcy more times than their customers ought to feel comfortable with...
What's your point ?
Yamaha, Roland and KORG all do extremely well and have turnovers in the millions of dollars each year. Open labs, SM Pro Audio, Muse and Lionstracs are very young, but clearly there is a huge market out there for open devices. Seems everyone is buying them these days. So maybe in a few years they too will all have a turnover in the millions. Everyone has to start somewhere.
WERIS are clinging to what is left of the Organ market and if that's where they see their business, then good for them. Everyone is trying to take a piece of the big pie and it's only the smart ones who will get to have more of that in the future.
If you want to know what the future holds, just look at the past 10 years in the music industry. Closed hardware is by no means secure any more.
I think the OASYS is also one step away from KORG bringing their own fully open keyboard to the table.
And, as those companies that ARE successful have proved, you don't succeed by putting a model on the store shelf that sounds like ass, and telling your customers 'Oh no... in YOUR hands it'll be the most amazing thing you ever heard!
You are seeing everything upside down.
If someone builds a closed system that cannot be expanded, then it must come with it's own synth engine and factory sounds.
Where an Open keyboard can run anything you install on it, so it does not have to come preloaded with premium content of factory sounds. All it must do is give proof of concept.
Can you IMAGINE the sales of the MoXS without well developed sounds (just give them the raw waveforms, let them make all the patches from scratch) and professionally created arps and loops (everybody that buys it is going to be a star programmer, anyway [/quote
No.... How does a MoXS differ from a VSTi then that the open keyboard can run. Both come loaded with factory sounds and pretty much the same abilities.
The MoXS is closed, where the open Keyboard can accept any number of additional VSTi's all bursting with content ready to play / factory sounds.
[quote]Look, I 'GET' what Lionstracs are all about... Trouble is, the largest part of their target demographic DOESN'T. And even fewer of those that seem to understand what the Groove is about actually have the skills (no shortage of those that THINK they do, until they actually get one - eh, MS owners?)to realize its' potential.
What your saying here is only your opinion based on no facts whatsoever. Do you honestly thing that Dom is only marketing these at arranger users only when the keyboard is an open platform that can serve the workstation and VSTi market too.
Seriously mate, the workstation and VSTi world is many times the size of the arranger market and this keyboard can be marketed and all of the above.
Remember it's an open keyboard. It can be whatever you want it to be.
The SUCCESSFUL keyboard manufacturers have already figured this one out... if you DON'T provide a lot of high quality content, you are going to sell very few units. Just exactly how many different things is Dom going to make before he wakes up and realizes that PERHAPS they are successful BECAUSE they have this figured out...?
Again... your talking about nothing but closed keyboards. I really feel that you are missing the entire point.
Dom needs to give Proof of Concept, nothing more. It's up to the end user to install their favourite VSTi's.
Regards
James.
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