Qoute from Genesys

'To underscore the point, Yamaha changed the keyfeel in the T2 from what was in the T1. Did you hear any one say I will not buy the T2 because of the change in keyfeel from the T1. Get it? The number of keys, the keyfeel and keybed is not a major factor for Yamaha arrangers its all about sounds styles and OS. So having a 76 key TOTL Yamaha arranger would only increase the success and profit for the Yamaha arranger.'

You have missed the whole point. The market that the T2 is aimed at (home Market) is not as sensitive to key feel or keybed . However they are sensitive to KEY SIZE and KEYBOARD size! Thats why Yamaha dont move theIr modulation and pitch bend wheel to somewhere else to accomodate the extra keys to limit the size of the board. they dont just throw the instrument together ! The market yamaha are aiming for with their arranger products ARE SENSITIVE TO the position of the pitchbend and modulation wheel. They ARE sensitive to the keyboard size. Yamaha dont make masive adjustments to the keyboard because the market would respond adversly to it. Thats why the OS system stays basically the same through the range. There is a yamaha way which its customers like just as there is a korg way and roland way which their customers prefer.

Does that make sense ?

Another Qoute from Genesys

"If it is working so well...why try and fix it?"
I am glad you are finally seeing my point. That is the question I and others, and now you, are asking now that a T3 (an upgrade to the T2) is coming soon.'

I thought i had explained the magic of making profit before Genesys ? Product life cycle, sales saturation, tweak the product, sell it as a new product again, start the product cycle again etc...

Which part of that strategy did you not agree with ? You can identify it in every product ever made because i promise you every manufacturer does it. And whats more Yamaha plan the release of their new products based upon that sales cycle strategy,AND NOT ON ANY TECHNOLOGICAL BREAK THROUGH. They time the release on the next upgrade based upon that same formula regardless as to when they could have released the new product.

Thats how the magic works. Tjhats how you maxim ise profits. Korgs sales cylce is different in its duration but the pattern is EXACTLY the same.Yamaha does it better than most because they understand their market better than most. It really doesnt matter if you or i or anybody else doesnt. They most certainly do.

It doesnt matter if you dont agree with what i have posted. Thats cool. We have nothing to lose with our friendly banter. But i have to b honest with you , i do get a little frustatrated when people in business dont understand marketing.

There is at least one company i know that doesnt get marketing at all and wastes its time making products that are certainly not suited to arranger players but marketed to arranger players as one and sells itself not based upon great professional styles and sounds which are crusial to arranger players whether pro or homebased but on technology that its target market (arranger players) dont even know how to use let alone wants !

This company puts out both 76 and 88 key versions of something nobody wants !!!

so for you and i this is just a fun discussion. I respect your stance but i am right :-)

I am out of this one now. Cheers

Spalding

[This message has been edited by spalding (edited 03-29-2008).]

[This message has been edited by spalding (edited 03-29-2008).]

[This message has been edited by spalding (edited 03-29-2008).]